Choosing a Domain for Your Career Business
Consider whether your main audience is job seekers, employers, or professionals developing new skills. A recruitment-focused name can help employers recognize your offering, while a coaching name may speak more directly to people planning their next career move. If you specialize in one profession or career stage, decide whether that focus should be part of the name.
Choose wording that communicates support without promising a job or a particular outcome. Check how the name reads on a resume resource, workshop invitation, or employer proposal, and whether someone can remember it after a networking conversation.
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