Choosing a Domain for Your Craft Business
Consider whether the name should highlight what you make, the materials you use, or the skills you teach. A sewing or pottery-focused name can attract people interested in that craft, while a broader handmade brand can accommodate different product lines. Make clear whether customers will find finished goods, supplies, or instruction.
Picture the name on a small maker's label, packaging insert, and workshop listing. Check that it is readable and easy for customers to share after seeing your work at a market. If you expect to explore new materials or techniques, choose wording that gives you room to do so.
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